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Ken Lamzon is responsible for the identification, development, design, and implementation of new and strategic initiatives for the SPi Global’s existing and new business partners. Leveraging on the expertise of its internal business units, he orchestrates the launch of new campaigns and is at the helm of innovative programs such as Outbound 2.0 and Social Media Management — from conceptualization to implementation. He maintains the collaborative partnerships that the company has established and shall provide thought leadership across the organization and with its external partners. In his 12 years in SPI Global, Mr. Lamzon has held senior management positions in operations, business development, program transition, IT implementation, site development, corporate communications and pricing, and business analysis.
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